AI SEO · GEO · AEO · IEO
We are a software team that does search optimisation from the inside. We fix what holds your site back, shape your content so search engines and AI models understand and trust it, and track where you appear, so more of the right customers find you.
In short: SEO helps you rank in search results, GEO helps AI tools like ChatGPT, Gemini and Perplexity mention and cite you, and IEO helps answer boxes and voice assistants give your business as the answer.
Three engines, one strategy
People now search in three ways: they scan results, they ask an AI, or they ask out loud. Each needs slightly different work on the same foundation.
Search Engine Optimisation
Earning higher positions in Google and Bing for the searches your customers actually type.
What we do
Generative Engine Optimisation
Getting your business mentioned and cited when people ask AI tools such as ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews.
What we do
Intelligent Engine Optimisation
Becoming the direct answer: featured snippets, “People also ask”, and the reply Google Assistant, Siri or Alexa reads out.
What we do
Why developers who do SEO
Search engines and AI models judge what they can load, read and trust. Because we build software for a living, we fix those things at the source.
Slow pages lose rankings and visitors. We fix the cause (heavy scripts, unoptimised images, render-blocking code) rather than adding another plugin on top.
We make sure content is rendered, crawlable and linked sensibly, so nothing important is hidden behind JavaScript or buried five clicks deep.
Organisation, service, FAQ and breadcrumb data is generated from the same source as the page, so it stays accurate when content changes.
Recommendations and fixes ship together. You are not stuck with an audit PDF that nobody on your team has time to implement.
Proof you can check
You do not have to take our word for it. Everything below is live on this site; open the links or view the page source.
How it works
Search is never finished. We work in a monthly cycle so improvements keep compounding.
Technical health, current rankings, competitors, and what AI tools and assistants already say about you.
Speed, crawlability, indexing, structured data and site structure, done in the code.
Pages and answers built around real questions, with consistent facts about your business everywhere it appears.
Genuine mentions, listings and links from relevant places, earned rather than bought.
A monthly report from Search Console and AI answer checks, and a plan for the next month.
Straight talk
Good rankings last when they are earned honestly. These are the lines we do not cross, whatever the deadline.
FAQ
Short, direct answers. If yours is not here, ask us when you share your brief.
SEO (search engine optimisation) helps your pages rank in Google and Bing results. GEO (generative engine optimisation) helps AI tools such as ChatGPT, Gemini, Perplexity and Google AI Overviews mention and cite your business in their answers. IEO (intelligent engine optimisation) helps you become the single direct answer in featured snippets and in voice assistants such as Google Assistant, Siri and Alexa. They share the same foundation: a fast, well-structured website with clear, trustworthy content.
They overlap. AEO (answer engine optimisation) is the common industry name for winning featured snippets, People Also Ask and AI answer boxes. We use IEO for the wider goal of being the answer that intelligent engines and voice assistants give, and AEO is part of that work.
Yes. Google still handles a very large share of searches, and AI tools often build their answers from pages that already rank well and are easy to understand. Good SEO is the base that GEO and IEO stand on, so the work supports all three.
No one can switch it on directly, but you can make your business the easy, trustworthy source to cite. That means consistent facts about your company across the web, structured data, content that answers questions clearly with specifics, allowing AI crawlers to read your site, and being mentioned by other reputable sites. We then check regularly what AI tools say about you and adjust.
Normal SEO aims for a good position in a list of results. IEO aims to be the one answer an engine or assistant gives, which needs short, complete answers to specific questions, FAQ and how-to structured data, and wording that matches how people speak to voice assistants.
Technical fixes can show up within weeks once search engines recrawl your pages. Rankings and AI mentions for competitive topics usually build over several months of steady work. We agree measurable goals at the start and report progress every month, so you can see the direction early.
Yes. We start with an audit of your current site. Many fixes work on any platform; where the platform itself is holding you back, we explain the trade-offs and, if it makes sense, rebuild the parts that matter.
No, and you should be careful of anyone who does. Search engines and AI models decide their own results. What we do guarantee is honest, documented work done to current best practice, with clear reporting on what changed.
Yes. Our office is in North Delhi and we work with businesses across India. Most of the work is done online with regular calls and shared reports, and local SEO is planned around the cities you serve.
Need a new website first? We build fast, search-ready sites with SEO, GEO and IEO designed in from day one.
Website developmentNo spec needed. Tell us what is slowing you down or what you want to launch, and we will help turn it into a clear plan.